Privacy Policy

Who we are

"PrimeBookings" (referred to as "we", "us", or "our") provides visibility and booking optimisation services for premium hair and beauty specialists. Our website is: PrimeBookings.co.uk .

What we collect

We collect information you provide directly, and limited technical information when you use our website.

Information you provide

• Booking Audit requests: name, business name, email, phone number, website/booking link, Instagram handle (optional), average service price band, primary service, and booking consistency (if provided).
• Messages: information you include when you contact us (e.g., by email or through a contact form).
• Client onboarding (if you become a customer): information required to deliver services and invoices (e.g., billing details and relevant business links). We only request what we need.

Payment information

• If you purchase services, payments are processed by a third-party provider (e.g., Stripe).
• We do not store full card details on our servers.
• We may retain basic transaction records (e.g., invoice amount, date, client name) for accounting and legal purposes.

Information collected automatically

• Technical data: basic information such as IP address, device and browser type, and pages visited. This may be collected via standard server logs and analytics (if enabled).
• Cookies: small files used to enable site functionality and (if enabled) analytics. See the Cookies section below.

How we use your data

We use your personal data to:

• Respond to your Booking Audit request and deliver your audit summary.
• We may follow up regarding services related to your enquiry. We do not send unsolicited marketing emails.
• Communicate with you about next steps, services, and scheduling.
• Provide and improve our services (including troubleshooting and quality control).
• Maintain security, prevent fraud, and protect our website.
• Meet legal or regulatory obligations (e.g., accounting records).

Lawful basis (UK GDPR)

We process personal data under the following lawful bases:

• Contract: where processing is necessary to respond to your Booking Audit request or deliver paid services.
• Legitimate interests: where processing supports running and improving our business (e.g., responding to enquiries, improving our website), and those interests are not overridden by your rights.
• Consent: where required (e.g., certain cookies/analytics, or if you explicitly opt in to marketing communications).
• Legal obligation: where we must comply with law (e.g., tax/accounting).

Sharing & processors

We do not sell your personal data. We may share data with trusted service providers ("processors") who help us operate our website and deliver services, such as:

Some service providers may process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place consistent with UK GDPR requirements (e.g., adequacy regulations or standard contractual clauses).

• Email and communication providers (to send audit summaries and service messages).
• Form handling providers (e.g., secure form processing services) to receive and deliver Booking Audit requests submitted via our website.
• Analytics providers (if enabled in the future and, where required, with your consent).
• Payment processors (e.g., Stripe) to securely process payments. We do not store full card details. Payment information is handled directly by the payment provider under their own privacy policy.
• Cloud hosting and website providers (to host and secure the site).

These providers are permitted to process your data only for the purposes we specify, and where appropriate we use contracts and safeguards consistent with UK GDPR requirements.

Data retention

We keep personal data only as long as necessary:

• Audit requests and enquiries: typically retained for up to 12 months for follow-up and record-keeping.
• Client records: retained as required for contractual delivery and accounting (often up to 6 years for tax records).
• Analytics data: retained according to the analytics provider settings (if enabled).

Security

We implement reasonable technical and organisational safeguards appropriate to the nature of the data processed. To protect personal data, including access controls and secure systems. However, no method of transmission or storage is 100% secure. If you believe your information has been compromised, contact us using the details below.

Your rights

Under UK GDPR, you may have the right to:

• Request access to your personal data.
• Request correction of inaccurate or incomplete data.
• Request deletion of your data (where applicable).
• Object to or restrict certain processing.
• Request data portability (where applicable).
• Withdraw consent at any time where processing is based on consent.

To exercise your rights, contact us. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).

Cookies

Cookies are small text files stored on your device. We may use:

• Essential cookies needed for the website to function.
• Analytics cookies to understand usage and improve the site (only if enabled and, where required, with your consent).

You can control cookies via your browser settings. If you disable cookies, some features may not work properly.

Contact

If you have questions about this policy or want to request access/deletion of your data, contact:

• PrimeBookings
• Email: Send a message
• Service area: Birmingham, United Kingdom